The combination of individualized design based on additive thinking and cultural and creative products

In recent years, with the development and promotion of 3D printing technology, the technology is gradually widely used in industrial creative product design, jewelry, film and television animation, tourism culture and other cultural and creative industries. The popularity of 3D printing technology has had a great impact on cultural and creative industries. For traditional manufacturing technology, the more complex the shape of the object, the higher the cost of manufacturing, which is undoubtedly a large expense for consumers and enterprises. Recently, the company cooperated with a cultural creative company, insight into the specific field of cultural innovation frontier demand, based on the additive thinking of personalized lightweight design and EBM rapid prototyping advantages, to complete a number of protective cup, protective plate creative design. The entity part adopts hollow structure design, compared with the original slightly "awkward" entity block, on the one hand to increase the smart beauty of the product, on the other hand greatly reduce the overall weight of the product, greatly improve the hand experience. (Technology Center of Guangzhou Sailong /Feng Kehan)